Several years ago, Kevin Stark and I traveled to Dublin, Georgia, at the request of Mohawk Carpet people. They told us they wanted to know more about the carpet cleaning business. We were excited to give them a presentation about our method of cleaning. Little did we know that they had an ulterior motive and were going to franchise their own carpet cleaning business.
In a brain storming session about promoting the cleaning business we told them that we had carpeted a kennel to prove the effectiveness of our cleaning equipment and deodorizing products and that it had been very effective. We also told them about an idea we had for carpeting the bed of a dump truck, filling it with dirt, dumping it and then cleaning the carpet.
To prove that bigger is always better, the Mohawk folks have gone the kennel idea one up by carpeting the Rhino habitat at the Birmingham Zoo. I can't wait to see what they'll do instead of carpeting the bed of a dump truck.